WELCOME FRIEND,
I'm Irini, a product designer based in Queens, NY. I believe visual craft and emotional design determine whether people trust a product enough to use it. I have roots in visual design, a decade of design experience, and a mildly quirky personality.

Niche

Senior Product Designer

Redesigning a community app to go from a feed nobody used to conversations people actually wanted to have.

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Reimagining Growth

APRICOT

Product Designer

Reimagining how women discover, shop, and share by designing a buyer-first experience that made every reward visible and every path to purchase feel effortless.

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Fixing the Foundation

APRICOT

Product Designer

Diagnosing why users left before seeing the value and redesigning the experience to earn their trust.

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ShopKeep

UX Designer

Helping a POS brand stop looking like every competitor and start feeling like it was built for real small business owners, through brand, funnel design, and data-driven decisions.

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Want to work together?

Don't be shy! Say hello and we'll get in touch.
irinisarlis@gmail.com